Hosting with Us
500k+ Players
400+ Locations
20 Campaigns
“Astonishingly excellent customer service. Fantastic affordable trails to get your local community up and out walking.”
Tina Gambell, Wisbech Town Council
Build an Audience & Create Footfall in 2023
Our experiences are truly immersive, engaging and rewarding for players, creating a sense of play, community and life in your location.
This is what we can do for you:
Watch our 6 min presentation to see exactly what we’re about and how we do it.
How Our Trails & games work
Our Storytrails & Games in 2023
Book Multiple Trails and Save Up to £350
This year we are releasing five specially created storytrails that are based around the major holidays, and more that can be run at any time of year. These can be run as single one-off events or as part of a permanent platform that builds an audience over the year.
Can be launched at Any Time
Each new trail has an earliest possible start date, but after this you are launch the trails to suit your local events calendar.
Can Run for 4-6 Weeks
Our trails are flexible and can be ran for a timeframe that suits your calendar. We can even extend these is requested.
Include at Least 10 Stops
Our trails include 10 stops as standard but we can add extra stops when requested and even create bespoke local characters.
Setup Process: Once you complete the application form we will send you a complete marketing toolkit and venue form that you can use to submit the 10 venues. After you submit this, we create your map, send you the physical window decals, and take care of everything else!
Bespoke: There is a lot of flexibility in what we can offer. We can print various large-scale marketing materials, like life-sized cutouts, banners, and posters. We can work with the community to run prize draw competitions or children’s colouring competitions. We can even create bespoke characters based on local concepts or competition designs. Get in touch to discuss any ideas that you have.
Trail Packages Include: Each standard trail package includes:
- All Printed Game Vinyls or Correx
- Branded Marketing Toolkit including poster and flyer designs, PR, and social media assets
- Branded Map Page
- Branded Game Platform
- Analytic Reports
A Perfect Event For The Easter Period
Available to launch from 20th March
In Springtopia the animals are having their annual art competition. They want you to judge it for them and they’ll reward you if you do!
Visit all of the eggs in your area, guess which animal painted each one, and scan the QR codes to reveal the characters in AR.
Each character will let you take a selfie with their animal costume on… if you can complete a challenge! Once you’ve completed them all, you’ll be able to download the full story as a free ebook.
- Find an egg & guess who painted it.
2. Take selfies with animals masks.
3. Meet the animal in augmented reality.
When: Launch at any time from 20th March 2023
How Long: Up to 4 Weeks
Who: Any age can enjoy it, but aimed at families
Venues: This trail has 10 ‘storypoints’ for venues to host.
Price: £549+VAT (discounted when booking multiple locations or trails) or Free when included in the multi-trail platform
Celebrate the Coronation with our Magical Family Trail
Available to launch from 17th April for only £549+VAT
Or even better, combine this with our new escape-room game for a double feature for just £699+VAT
After the success of the Queen’s Platinum Jubilee Trail last year, High Street Safari is once again launching a national series of trails to celebrate the historic coronation of King Charles III. Let your town or village join in with the national celebration by hosting a family trail that marks the occasion with history, fun, and excitement.
While King Charles III is being coronated, another special event is taking place. The animal kingdom is coming together to crown their new King, but what will he wear? At each stop on the trail, the king meets friends that give him an item to wear, and they are NOT all sensible! From a bow tie to a Christmas cracker crown, it will get funnier and funnier as they go, and they will see the King as he gets more and more loaded up with silly items. Finally, once complete, they’ll be able to download the full storybook of ‘The King’s Wardrobe’.
Double Feature
If you’d really like to reach a wide demographic you can run our Casefile mystery game at the same time, with the same 10 stops, and give players a choice of either trail. Casefile is designed for team-building and groups of friends, as well as being family-friendly. Learn more about it below.
1. The King's friends give items to wear for the coronation.
2. Players can try on the items, complete challenges and learn some history.
3. The King gets dressed, with more and more funny items as the trail goes on.
When: Launch at any time from 17th April 2023
How Long: Up to 4-6 Weeks
Who: Any age can enjoy it, but aimed at families
Venues: This trail has 10 ‘storypoints’ for venues to host.
Price: £549+VAT (discounted when booking multiple locations or trails) or Free when included in the multi-trail platform
Parish & Community Councils, Community Organisations and Charities can apply for a 25% discount!
Book Multiple Trails and Save Up to £350!
Summer 23'
From 3rd July 2023
Players can find and meet 10 mythical creatures, take on challenges, take selfies and win a free ebook story at the end.
Halloween 23'
From 9th October 2023
Our Halloween trails are the most popular of the year. Add this to your events calendar and book yours in now. Book alongside other trails for further discounts.
Christmas 23'
From 20th November 203
Add a bonus Christmas event to your calendar that needs very little setup and input. Book yours in now with other trails for further discounts.
Storytrails & Games for any Time of the Year
Casefile Mystery Game
An escape room-style mystery game for team-building, groups, and families based on 10 stops around your location.
AR Family Storytrail
A family trail with puzzles, riddles and cute AR troll characters. Families have to hunt down mysterious and colourful keys in 10 locations before completing challenges, opening the AR and downloading the fun-pack prize.
Animated Family Storytrail
In this family storytrail, players travel around the world with our treasure-seeking heroes. They hunt down different modes of transport, solve riddles, and gather clues that come together in a free ebook prize at the end.
AR Family Storytrail
Families follow a lost girl around a magical land, helping her to recover her memories that are stored in beautifully ornate ‘alebrije’ statues. Players solve riddles, meet the AR characters and download the prize ebook at the end.
A Local Geogaming Platform For Your Area
We’d like to introduce you to our new storytrail platform, which can bring a local library of magical, free experiences to your area, 365 days a year. Watch the presentation video at the top of the page to learn more or try it out yourself on the link below.
Bespoke Trails & Games
We can use our custom built, white label trail platform to create a unique experience for your location. What makes our trails different from others is the creative quality we put into our characters and ebooks. Each location is unique and we approach a new trail as a blank canvas ready to create an exciting new adventure on.
Please contact us to talk about the many, felxible options that we help you with.
Your Role as Host
What We Do:
- Provide all the printed materials
- Set up your game on the collection platform and create your digital map
- Show your trail on a central bespoke website
- Run a national marketing campaign
- Give you a Marketing Toolkit, specially developed for the trail
- Send you a final report on user analytics
What You Do:
- Decide where you want to put up the ten stops within your area and the route
- Give us the list so we can create your map
- Promote the event locally using the Marketing Toolkit
- Distribute the materials to participating venues
- Give interviews for local media
Case Study: Blaina, Wales
With a population of just 4808, Blaina ran our Santa Needs You! Augmented Reality Trail in December 2020. Through a combination of great local marketing and word of mouth, the trail proved to be a huge success and over 1000 players took part.
Frequently Asked Questions
Any location large or small, anywhere in the world, can host the trail.
We advise hosts to apply as soon as possible to give adequate pre-marketing time but we are also able to get your game running within a week, at any time, after the official launch dates.
Yes! We fully encourage you to supplement the cost of the trail with a local sponsor. For their contribution they will get their logo on all marketing materials, on the webpage and on the stamps collection platform.
The entire trail can be customised to your local area. This might mean including local buildings or landmarks in the story, highlighting local history or using established mascots to guide the trail. We can also print the character board on a range of materials and sizes right up to life-sized cutouts. Please get in contact for more information and quotes.
We can fully customise the text of the trail at no extra cost, please just inform us of your request on the application form and we will work with you to get the translation done.
The vinyl stickers are reverse-printed, low-tack adhesive stickers and need to be installed on the interior of window facing outwards. They can be stuck to any glass or plexiglass surface. The vinyls are 40cm x 30cm in size.
Alternatively, they can be printed on a range of materials and sizes like A3 Correx boards to be cable tied on posts etc or, right up to life-sized cutout characters. Please get in touch for more information and quotes.
Any venue, retail, cultural, public or otherwise can display a vinyl as long as they are accessible seven days a week during the day. Vinyls can also be printed on Correx boards which can be installed anywhere like lampposts, notice boards etc.
Our trails are designed to be contactless by their very nature. Vinyls are displayed outwards so that players don’t need to enter premises to access them. QR codes and digital maps are used so no physical interaction is needed.