Next Steps

Let's Take Geogaming to New Heights

Many thanks once again for signing up to our trail!

Here are all of the details you need to get going with choosing and submitting the venues to us and marketing the trail. This is all that we ask you to do to get the trail set up, we will take care of everything else remotely. 

Unless you indicate otherwise we will send a pack of trail window stickers to you, 2 weeks before the launch date. If you decide you need weatherproof Correx boards, instead of window stickers, please let us know as soon as possible. These incurr an extra cost of £20 per board as they are custom printed for you.

Marketing
 

Your marketing toolkit includes:

  • An example press release
  • An info sheet for potential venues
  • Example website copy
  • A set of social media assets
  • An example poster design
If you would like a print-ready version of the poster (at any size) with your logo and info on it, please just email us confirming your trail start and end dates.
 
If there are any other size social media assets that you would like, we can produce these at no additional cost.
 
Please link to the trail’s main information page on social media (you can find this in ‘current experiences’ above); from there very soon there players will be able to find their local trail maps.
 
king's wardrobe toolkit
casefile: stareaters toolkit
Venues
 
Apart from the designs, the next step is to get your venues confirmed and let us know their details. Feel free to use the ‘Trail Venue Guide’ in the toolkit, to show potential businesses what the trail is all about.
 
Please see our quick tips on deciding on venues and a route:
 
  • Our trails are non-linear (unless specified otherwise), so players don’t need to visit them in a particluar order.
  • We recommend planning our an example walking route and making sure it’s not more than 45mins in total. You can quickly jot out the route on google maps to test this.
  • Venue window stickers should be accessible even if they are closed during normal working hours (so not behind shutters on Sundays etc).
Once confirmed, please complete the venue form below, in this we also ask that you provide an email for the venues where relevant. We will then contact them directly, giving them the opportunity to add offers and vouchers for players and ask them to aid in marketing the trail on their own social media, etc. 
 
As soon as we have your venues confirmed we will be able to make your bespoke map and embed it on your platform page.
submit venues
Double Feature Trails
 
If you are running a double-feature trail please read the below and let us know how you would like proceed.
 

Double feature trails can work with either A.) 10 stickers/venues along a single route or B.) with 2 separate routes of 10 stickers/venues – it’s up to your preference. With option A, players will just need to choose, when they scan the first code, which trail/game they want to take part in; from then on the system remembers and they don’t need to do anything different. If you have 2 routes they will only be able to do one trail/game on each route.

If you have any questions about any of this please do let us know.