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Peterhead Augmented Reality trail

until January 14th 2022

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Welcome to the Santa Needs You! Augmented Reality Trail! If this is your first of our QR code / Augmented Reality trails please read the ‘How to Play’ below to get started. 

This trail is an interactive experience, as you visit the characters (in any order) you’ll collect digital stamps, learn more of the story and be able to take special selfies with some AR characters. Then, when you’ve visited them all, you’ll be able to download a free digital storybook that concludes the story.


Complete the trail and enter the prize draw here:

Prizes to be won:

  1. Superdrug – Bottle of fragrance
  2. The Flower shop – seasonal flowers
  3. Symposium – £10 voucher
  4. Emslie Jewellers – Prize to suit winner
  5. Very Spexy – £25 gift card
  6. Simpsons Tearooms – £10 voucher
  7. Peterhead Laundrette – Voucher for a free duvet clean
  8. Websters – gift basket
  9. A Special Treat – £10 voucher
  10. Bowbelle Boutique – ladies scarf
  11. NikkiMax Café – £10 voucher
  12. Smokesman – Voucher prize
  13. Errols Kebabs – a Free 12″ Pizza off their set menu with a value of up to £10.50
  14. Mr Beds – a free memory foam pillow with any single mattress or two free memory foam pillows with any double or king-size mattress
  15. New Look – a prize to suit winner
  16. Rediscover Peterhead – Gift basket
  17. Rediscover Peterhead – XBOX 360 X series
  18. You’ll also be entered into a national competition to win a Nintendo Switch (more details below)

Prizes will be drawn shortly after the trail ends on the 14th January 2022

Time to set off on the trail! We’ve placed 25 cute, Christmas animals around these parts and it’s your job to collect them all and learn their secrets!

To take part simply:

1. Visit the characters using the map below, in any order.

2. By scanning their QR codes with your phone’s camera (or typing the URLs, printed under the QR codes, directly into your browser’s address bar) you’ll collect digital stamps.

3. As a bonus, the characters are also available to open in augmented reality, simply click on the ‘OPEN IN AR’ button to be taken to the 3D model page. From there, click on the blue ‘See me in AR’ button and your phone will automatically open its AR function. Most modern phones now have this functionality, but if you do not see the blue ‘See me in AR’ button, the device does not and you will need to use an alternative device.  Please test it here before setting off to avoid disappointment.

3. When you’ve visited them all you’ll be able to enter the Nintendo Switch competition and download your free storybook.

IMPORTANT: You must use the SAME browser on the SAME device for character collection. You must have browser cookies enabled and not clear them during the trail.

We’re offering a Nintendo Switch prize to one family who complete the trail. The lucky user will be picked out of a hat on January 14th 2022. The user must have visited all of the stops to be eligible and they will need to register to enter the competition upon completion of the trail.

You MUST use the same device to scan all of the QR codes to be eligible to win.

Please read the full terms and conditions here.

When you’ve completed the trail use this link to get your storybook: